We had 40 people in for the midnight pre-release and only 28 signed up so far for the 2 p.m Saturday pre-release for Dragon's Maze, which indicates to me that players view midnight pre-releases as more of an event than the "regular" pre-releases that take place over the rest of the weekend.
It's a pity that Konami's policies won't allow us to run midnight Sneak Peeks for new Yu Gi Oh releases as I think that would make them more of an event as well. Per Konami policy, the earliest we can start a Yu Gi Oh Sneak Peek is 8 a.m., too late to make it a midnight event and too early to make it worthwhile opening the store a couple of hours before opening time.
It's a pity that Konami's policies won't allow us to run midnight Sneak Peeks for new Yu Gi Oh releases as I think that would make them more of an event as well. Per Konami policy, the earliest we can start a Yu Gi Oh Sneak Peek is 8 a.m., too late to make it a midnight event and too early to make it worthwhile opening the store a couple of hours before opening time.