According to the fourth quarter earnings call from Hasbro, Magic sales for 2013 were up 20% over 2012 and WOTC sales had climbed by 23%. Hasbro profits overall were down about 15%, mainly due to big drops in sales of Beyblade and Marvel products.
It appears the company is quite enthusiastic about the potential of a Magic movie (as well as a D&D movie if done right) to drive even more sales of Magic.
It appears the company is quite enthusiastic about the potential of a Magic movie (as well as a D&D movie if done right) to drive even more sales of Magic.
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