Monday, February 18, 2019

No More MSRP on Magic

WOTC announced that, effective with War of the Spark, they will no longer set an MSRP on Magic product. What does this mean to you?

Well, a definition first. MSRP stands for Manufacturer's Suggested Retail Price. The is the price at which the manufacturer of a product recommends it sell at. Retailers, such as us, then purchase the product at a discount from that MSRP and then resell it, sometimes at MSRP and sometimes at less than MSRP. Sometimes, rarely, at more than MSRP.

Currently, the MSRP for a pack of Standard legal Magic the Gathering is $3.99. Retailers will often offer Magic at a discount from that price, say 3 packs for $10 or a booster box of 36 packs for $99.99, advertising the price as discounted "XX%" from MSRP. With the release of War of the Spark, there will no longer be a MSRP of $3.99 on the product so retailers will no longer be able to advertise it as discounted from a particular selling price. This will also mean less consistency in specific pricing. Since there is no longer an MSRP, stores will decide what price they for which will sell packs or boxes of Magic, meaning customers will probably see price increases passed along more frequently.  However, for the foreseeable future, customers should also expect to see prices hew pretty closely to the current $3.99 price point. However, if WOTC increases the cost of a pack or box of Magic, expect to see the price of the individual pack increase as well.

Thursday, February 14, 2019

Marvel and Jumanji Fluxx Coming

From a press release from Looney Labs:

College Park, MD—February 14, 2019 Cardinal/Spinmaster and Looney Labs are pleased to announce a new partnership to create licensed card games for all channels. The companies are currently working on two games—Marvel Fluxx and Jumanji Fluxx. Both companies will publish versions of the games, each in the same slightly-larger-than-typical sized box. The Cardinal version will release with a $15 MSRP for mass market, whereas the Looney Labs version will contain seven bonus cards, and will sell for $20 in specialty and hobby. In addition, both versions will display a premium poker chip style collectible turn token in a clear window on the front of the package! This is the start of a creative partnership between the two companies, which will see more jointly released games in the future.
“We are so excited about these titles! Andy has created some really innovative new cards for these versions that will keep Fluxx fans coming back for more, and partnering with Cardinal means that we will be able to introduce Fluxx, the card game of ever-changing rules, to a much broader audience than ever before,” said Kristin Looney, CEO of Looney Labs. “Our goal is for a win-win-win. Cardinal adds Fluxx to its line of classic card games, Looney Labs reaches a larger audience, and specialty retailers not only get to sell a special version, but they will hopefully experience a sea change in the level of demand for Fluxx products.”
The Looney Labs versions will release in July of this year and the Cardinal versions will release in August. Look for them in stores everywhere!
About Looney Labs
Looney Labs was founded in 1996 by Kristin & Andrew Looney, a husband and wife team that gave up successful careers at NASA to pursue their hobby business full time. They could tell early on the true hit potential their card game Fluxx had, and with the creation of new and exciting versions of Fluxx, the popularity of the game has spread worldwide and spawned numerous international publications. The Looneys believe one of the most important things they create is the fun people have while playing their games. Andy continues to create new games, from those with lighter play, like Loonacy and Just Desserts, to more strategic games like Chrononauts and Pyramid Arcade. About SpinMaster/Cardinal Industries
Since 1945 Long Island City, New York, based Cardinal Industries has grown to become one of America's top signature board game and puzzle companies, offering more than four hundred items including traditional games such as dominoes, checkers and poker sets, as well as an extensive line of licensed games and lenticular, wood and basic puzzles. An industry leader with worldwide reach, Cardinal products can be found throughout North America, Europe and Australia. Cardinal games and puzzles have won many awards, including the LIMA International Licensing Award, TOTY award nominations, and many Vendor of the Year awards from Toys “R” Us.
In 2015 Cardinal became part of Spin Master Ltd., a global leader in multi-category children’s entertainment since 1994. The purchase made Spin Master the second largest games company in the U.S. Cardinal remains committed to making family-friendly, challenging and innovative games and puzzles, and making them affordable to all.

Wednesday, February 13, 2019

Talisman LIcense Splitting

It looks as if Games Workshop is splitting the licensing of its popular Talisman game. The company announced last week that USAopoly would get the rights to produced versions of the classic Talisman game while WizKids announced yesterday that it had secured the rights to the Relic boardgame, alos based on the Talisman game engine but set in the Warhammer 40K universe.

Monday, February 11, 2019

Kickstarter Problems for Ninja Division

Ninja Division and Soda Pop Miniatures, which had a really good track record with projects on Kickstarter for several years, have run into trouble with their last few projects, to the tune of $3  million in cash taken in with no releases to show for it.