Friday, February 9, 2018

Mayfair Games Sells to Asmodee NA

Just got the following press release from Mayfair Games. What does it mean to customers? Nothing really. The games will still be available, just with the Asmodee brand on them. I have expected something like this ever since Catan separated from Mayfair a year or so ago, although from what I understand, Mayfair is still doing well financially:

As of today, the management team at Mayfair Games, Inc. announces we will wind down game publishing. After 36 years, this was not an easy decision or one we took lightly, but it was necessary. Once we had come to this conclusion, we knew we had to find a good home for our games which is when we reached out to Asmodee.

We are pleased to announce that we have sold our games to Asmodee North America, who have acquired all the assets of Mayfair Games, Inc. This acquisition includes the product line for both Mayfair Games, Inc and Lookout Games, GmbH.

Moving forward, Mayfair product will continue to be available through previously established distribution channels including Alliance Game Distributors for all sales in the USA to the hobby market and with Esdevium Games now Asmodee UK for the UK market.