Wednesday, May 11, 2016

Privateer Press and Free Riders

Privateer Press put out a press release today indicating that all of its North American distributors have signed up to its "no free riders" policy, which Privateer hopes will discourage high volume retailers that add no benefit to the hobby such as offering play space or conducting hosting tournaments or organized play. The stick to get stores in line is delayed access to new releases from Privateer Press.

There is no indication yet as to how Privateer plans to police the retail level to insure compliance. I assume the company will first look at those retailers with a history of egregious discounting with no in store play to support them and direct distributors to delay new releases to those stores.  No indication if the new policy applies to Amazon, arguably the most egregious "free rider" of them all.