Saturday, April 9, 2016

Gaming Promo Items

I am seeing a lot more promotional items coming out for games recently, with the receipt of the promo card or figure tied to a certain number of copies of the game pre-ordered. Companies like Looney Labs have done this for awhile, offering a promo card with the rlease of each new Fluxx set but AEG and Iello are getting into it in a big way, with all of AEG's releases this year and a number of Iello's larger games releasing with promo items, the reciept of which is contingent on pre-ordering a certain number of the games. Not sure how much of this is due to Kickstarter's "rewards" and stretch goals and how much is due to trying to stand out from the ever growning flood of games.